Do you plan on running a successful startup? Then you must understand the importance and the role of technology in this ever evolving era of digitization because technology is the lifeblood of a business. From building your website, to automating your operations, or connecting with your customers. The right tech solutions and services are the fuel […]

Did you know that mobile apps are estimated to generate over $400 billion in revenue by 2024?  That’s a staggering figure! This underscores the pivotal role mobile technology plays in shaping the future of business. In today’s fast-paced digital era, businesses constantly seek innovative ways to stay ahead of the curve and drive growth. One […]

Did you know that 94% of users judge a website’s credibility based on its design and user experience? In the digital era where first impressions matter, the importance of a flawless online presence cannot be overstated.  Welcome to our comprehensive guide on website audit, an important but sometimes disregarded element of digital success.   Establishing and […]

The primary objective when starting a company is to build the brand and expand. Unfortunately, this process takes time. This is because growth is a continuous process that calls for diligence, endurance, and commitment. This paper will examine the steps to help you grow a start-up.  It is worth highlighting that while a startup can operate […]

Custom software allows a client’s preferences to be met during development. This flexibility, which is beneficial to startups, may not be available when using Off-the-shelf or readily-made software.  That is why we have put together 5 reasons to invest in custom software as a startup in 2023. Although there are disadvantages of custom software, such […]

Electronic commerce is the general term used to describe companies and people who do their business on the internet; including a fashion brands. In e-commerce, personal computers, smartphones, and other digital devices replace physical stores. Almost all goods and services like books, music, clothes, shoes, bags, airline tickets, and financial services such as stock trading and […]

We all have that personal experience of using the same app regardless of other apps offering the same service? It is because we keep seeing value in using that app. Once the value stops, we will jump ship as well. With the increasing growth of the mobile application industry, every business or brand is targeting […]

How do you convince a customer to click the “Add to Cart” button on your e-commerce website? That is one question most webmasters have found trouble getting suitable answers too. Many people are looking for products and services online that fits their need. There are many websites that sell what you are selling, so why […]

Recently, one of our clients came to the office for a short meeting. We had built a custom site for his company, but during the course of the meeting, he complained bitterly about the lack of conversion from his website. We decided to get to work, and discovered that his user engagement was virtually zero. […]